Education
01. 2019 - 03. 2019
Experience Haus
10 weeks part-time Product Design (UX/UI) course led by Product Manager/Designer Amit Patel
Learnt User Experience and User Interface Design in greater detail while working on a live client project from a local startup
The topics covered included: Research Tactics, Design Thinking, Product Management, Customer Journeys, Ideation, Visual Prototyping and Usability Testing
London, UK
2013 - 2018
Pontifical Catholic University of Rio de Janeiro (PUC-Rio)
Bachelor in Industrial Design (5 year undergraduate course)
Area depth: Product Design • Final GPA: 9.4/10 • Final Thesis Project: 10.0/10.0
Rio de Janeiro, RJ, Brazil
2015 - 2016
Darmstadt University of Applied Sciences (Hochschule Darmstadt)
One year Academic Exchange Program
Area depth: Industrial Design/Product Design • All lectures taught in German • GPA: 8.0/10
Darmstadt, Hessen, Germany
07. 2010
XIX Study Tour Schwaben International
One month study exchange with a two week period of lectures at Ringeisen Gymnasium
Ursberg, Bayern, Germany
1999 - 2012
Colégio Cruzeiro Centro
High School diploma • German school
Rio de Janeiro, RJ, Brazil
01. 2019 - 03. 2019
Experience Haus
10 weeks part-time Product Design (UX/UI) course led by Product Manager/Designer Amit Patel
Learnt User Experience and User Interface Design in greater detail while working on a live client project from a local startup
The topics covered included: Research Tactics, Design Thinking, Product Management, Customer Journeys, Ideation, Visual Prototyping and Usability Testing
London, UK
2013 - 2018
Pontifical Catholic University of Rio de Janeiro (PUC-Rio)
Bachelor in Industrial Design
Area depth: Product Design • Final GPA: 9,4/10
Rio de Janeiro, RJ, Brazil
2015 - 2016
Darmstadt University of Applied Sciences (Hochschule Darmstadt)
One year Academic Exchange Program
Area depth: Industrial Design/Product Design • All lectures in German
Darmstadt, Hessen, Germany
07. 2010
XIX Study Tour Schwaben International
One month study exchange with a two week period of lectures at Ringeisen Gymnasium
Ursberg, Bayern, Germany
1999 - 2012
Colégio Cruzeiro Centro
High School diploma • German school
Rio de Janeiro, RJ, Brazil
Education
01. 2019 - 03. 2019
Experience Haus
10 weeks part-time Product Design (UX/UI) course led by Product Manager/Designer Amit Patel
Learnt User Experience and User Interface Design in greater detail while working on a live client project from a local startup
The topics covered included: Research Tactics, Design Thinking, Product Management, Customer Journeys, Ideation, Visual Prototyping and Usability Testing
London, UK
2013 - 2018
Pontifical Catholic University of Rio de Janeiro (PUC-Rio)
Bachelor in Industrial Design
Area depth: Product Design • Final GPA: 9,4/10
Rio de Janeiro, RJ, Brazil
2015 - 2016
Darmstadt University of Applied Sciences (Hochschule Darmstadt)
One year Academic Exchange Program
Area depth: Industrial Design/Product Design • All lectures in German
Darmstadt, Hessen, Germany
07. 2010
XIX Study Tour Schwaben International
One month study exchange with a two week period of lectures at Ringeisen Gymnasium
Ursberg, Bayern, Germany
1999 - 2012
Colégio Cruzeiro Centro
High School diploma • German school
Rio de Janeiro, RJ, Brazil
Professional Experience
01. 2021 - Present
Product Designer at SPOKE
SPOKE is a start-up that aims to break the mold of mindfulness by using music as a mean of making the wellness industry more accessible and relevant to a wider audience. As SPOKE's solo in-house product designer, I am in charge of the full design process, which involves a non exhaustive list of responsibilities such as:
• Planning and facilitating user interviews and Discovery activities to understand how to best meet user needs;
• Running User Research Studies in order to evaluate the product's performance within the target audience;
• Collaborating with Content Creation, Management and Development teams on pitches and strategy;
• Working closely with the Management and Development team to ideate, build, refine and test UX/UI concepts for the app;
• Demonstrating complete user journeys and experiences through wireframes;
• Designing and building new and intuitive user experiences in collaboration with the Development team;
• Overseeing the Development team to ensure build matches design;
It's worth mentioning that already on my second month as part of SPOKE's team, I've had the opportunity to acquire experience in leadership by managing a group of 15 interns for the entire duration of their UX Internship Programme. Not only has this programme led to expressive positive outcomes for the product, such as an increase in app downloads by 5 times, but my role in leading it was also highly praised internally.
01 - 12. 2019
Product Designer at Sweat & Sound
S&S's founder created the Rapitation concept: a rap and spoken word Meditation mobile app that aims to bring together mental health and urban music. The platform was meant to be launched as a parallel product to S&S's existing event booking service. My role was focused on creating the initial UX and UI concepts of the app as no previous product existed at the time, owning the full design process from Discovery to Delivery.
• My responsibilities included: Conducting User Research and Usability tests; Customer Insight extraction; Synthesis of Research outcomes; Market Research; Experience mapping and Prototyping.
04 - 07. 2018
Industrial Design Intern at Escritório Modelo de Design (EMoD)
EMoD is a design studio run by PUC-Rio University where selected students work as interns in 4 different areas: Graphic Design, Industrial Design, Fashion Design and Media Design designing products for the University and also some external clients.
At the studio I worked individually on the tasks that I was responsible for and also as part of a team of other 2 Industrial Design interns under the supervision of the designer and professor Felipe Rangel Carneiro.• Conducted qualitative and quantitative User Researches for some of the university's design projects;
• Developed design concepts, proposals and mood boards;
• Created sketches, 3D digital models and renders of installations and classroom's furniture;
• Produced physical prototypes and installations as well as tested out the ergonomics and viability of some design concepts at the university's Prototyping Lab.
08 - 12. 2014
Student Teaching Assistant/ Tutor at PUC-Rio
During the Second Semester of the year 2014 I was a Student Teaching Assistant/ Tutor for the Virtual Modeling class at PUC-Rio University, a course from the 4th Semester of the Bachelor Degree in Industrial Design, in which the students learn how to use the Rhinoceros Software to design 3D products.
• Helped students with the modeling process of 3D objects during the class time;
• Responsible for solving student's doubts and assisting them in completing the tasks assigned by the teacher.
11. 2014
Assistant Staff at Design na Praça
During the month of November 2014 I was part of the assistant staff at the 4th Edition of "Design na Praça", a yearly event that takes place in Rio de Janeiro created by the Brazilian designer Angela Carvalho and organized in collaboration with the company Transforma Design.
• Took part in the organisation and assisted with the progress of the event, making sure that every activity happened as planned;
• Responsible for the promotion and communication of Design as a theme to an open public in their first contact with the theme during the event, explaining what Design is about and answering questions about the topic.
01. 2021 - Present
Product Designer at SPOKE
SPOKE is a start-up that aims to break the mold of mindfulness by using music as a mean of making the wellness industry more accessible and relevant to a wider audience. As SPOKE's solo in-house product designer, I am in charge of the full design process, which involves a non exhaustive list of responsibilities such as:
• Planning and facilitating user interviews and Discovery activities to understand how to best meet user needs;
• Running User Research Studies in order to evaluate the product's performance within the target audience;
• Collaborating with Content Creation, Management and Development teams on pitches and strategy;
• Working closely with the Management and Development team to ideate, build, refine and test UX/UI concepts for the app;
• Demonstrating complete user journeys and experiences through wireframes;
• Designing and building new and intuitive user experiences in collaboration with the Development team;
• Overseeing the Development team to ensure build matches design;
It's worth mentioning that already on my second month as part of SPOKE's team, I've had the opportunity to acquire experience in leadership by managing a group of 15 interns for the entire duration of their UX Internship Programme. Not only has this programme led to expressive positive outcomes for the product, such as an increase in app downloads by 5 times, but my role in leading it was also highly praised internally.
01 - 12. 2019
Product Designer at Sweat & Sound
S&S's founder created the Rapitation concept: a rap and spoken word Meditation mobile app that aims to bring together mental health and urban music. The platform was meant to be launched as a parallel product to S&S's existing event booking service. My role was focused on creating the initial UX and UI concepts of the app as no previous product existed at the time, owning the full design process from Discovery to Delivery.
• My responsibilities included: Conducting User Research and Usability tests; Customer Insight extraction; Synthesis of Research outcomes; Market Research; Experience mapping and Prototyping.
04 - 07. 2018
Industrial Design Intern at Escritório Modelo de Design (EMoD)
EMoD is a design studio run by PUC-Rio University where selected students work as interns in 4 different areas: Graphic Design, Industrial Design, Fashion Design and Media Design designing products for the University and also some external clients.
At the studio I worked individually on the tasks that I was responsible for and also as part of a team of other 2 Industrial Design interns under the supervision of the designer and professor Felipe Rangel Carneiro.• Conducted qualitative and quantitative User Researches for some of the university's design projects;
• Developed design concepts, proposals and mood boards;
• Created sketches, 3D digital models and renders of installations and classroom's furniture;
• Produced physical prototypes and installations as well as tested out the ergonomics and viability of some design concepts at the university's Prototyping Lab.
08 - 12. 2014
Student Teaching Assistant/ Tutor at PUC-Rio
During the Second Semester of the year 2014 I was a Student Teaching Assistant/ Tutor for the Virtual Modeling class at PUC-Rio University, a course from the 4th Semester of the Bachelor Degree in Industrial Design, in which the students learn how to use the Rhinoceros Software to design 3D products.
• Helped students with the modeling process of 3D objects during the class time;
• Responsible for solving student's doubts and assisting them in completing the tasks assigned by the teacher.
11. 2014
Assistant Staff at Design na Praça
During the month of November 2014 I was part of the assistant staff at the 4th Edition of "Design na Praça", a yearly event that takes place in Rio de Janeiro created by the Brazilian designer Angela Carvalho and organized in collaboration with the company Transforma Design.
• Took part in the organisation and assisted with the progress of the event, making sure that every activity happened as planned;
• Responsible for the promotion and communication of Design as a theme to an open public in their first contact with the theme during the event, explaining what Design is about and answering questions about the topic.
Professional Experience
01. 2021 - Present
Product Designer at SPOKE
SPOKE is a start-up that aims to break the mold of mindfulness by using music as a mean of making the wellness industry more accessible and relevant to a wider audience. As SPOKE's solo in-house product designer, I am in charge of the full design process, which involves a non exhaustive list of responsibilities such as:
• Planning and facilitating user interviews and Discovery activities to understand how to best meet user needs;
• Running User Research Studies in order to evaluate the product's performance within the target audience;
• Collaborating with Content Creation, Management and Development teams on pitches and strategy;
• Working closely with the Management and Development team to ideate, build, refine and test UX/UI concepts for the app;
• Demonstrating complete user journeys and experiences through wireframes;
• Designing and building new and intuitive user experiences in collaboration with the Development team;
• Overseeing the Development team to ensure build matches design;
It's worth mentioning that already on my second month as part of SPOKE's team, I've had the opportunity to acquire experience in leadership by managing a group of 15 interns for the entire duration of their UX Internship Programme. Not only has this programme led to expressive positive outcomes for the product, such as an increase in app downloads by 5 times, but my role in leading it was also highly praised internally.
01 - 12. 2019
Product Designer at Sweat & Sound
S&S's founder created the Rapitation concept: a rap and spoken word Meditation mobile app that aims to bring together mental health and urban music. The platform was meant to be launched as a parallel product to S&S's existing event booking service. My role was focused on creating the initial UX and UI concepts of the app as no previous product existed at the time, owning the full design process from Discovery to Delivery.
• My responsibilities included: Conducting User Research and Usability tests; Customer Insight extraction; Synthesis of Research outcomes; Market Research; Experience mapping and Prototyping.
04 - 07. 2018
Industrial Design Intern at Escritório Modelo de Design (EMoD)
EMoD is a design studio run by PUC-Rio University where selected students work as interns in 4 different areas: Graphic Design, Industrial Design, Fashion Design and Media Design designing products for the University and also some external clients.
At the studio I worked individually on the tasks that I was responsible for and also as part of a team of other 2 Industrial Design interns under the supervision of the designer and professor Felipe Rangel Carneiro.• Conducted qualitative and quantitative User Researches for some of the university's design projects;
• Developed design concepts, proposals and mood boards;
• Created sketches, 3D digital models and renders of installations and classroom's furniture;
• Produced physical prototypes and installations as well as tested out the ergonomics and viability of some design concepts at the university's Prototyping Lab.
08 - 12. 2014
Student Teaching Assistant/ Tutor at PUC-Rio
During the Second Semester of the year 2014 I was a Student Teaching Assistant/ Tutor for the Virtual Modeling class at PUC-Rio University, a course from the 4th Semester of the Bachelor Degree in Industrial Design, in which the students learn how to use the Rhinoceros Software to design 3D products.
• Helped students with the modeling process of 3D objects during the class time;
• Responsible for solving student's doubts and assisting them in completing the tasks assigned by the teacher.
11. 2014
Assistant Staff at Design na Praça
During the month of November 2014 I was part of the assistant staff at the 4th Edition of "Design na Praça", a yearly event that takes place in Rio de Janeiro created by the Brazilian designer Angela Carvalho and organized in collaboration with the company Transforma Design.
• Took part in the organisation and assisted with the progress of the event, making sure that every activity happened as planned;
• Responsible for the promotion and communication of Design as a theme to an open public in their first contact with the theme during the event, explaining what Design is about and answering questions about the topic.
Skills/
Software Proficiency
UX/UI
Adobe XD • Sketch • Figma • InVision • InVision Studio • Webflow • Squarespace
Adobe Suite
Illustrator • Photoshop • Indesign • Premiere Pro • Brackets - HTML/CSS
CRM
Intercom • Hubspot
Analytics
Amplitude • Google Analytics
App Development and Management
Firebase • App Store Connect • Testflight
User Research
Dscout • Typeform • Google Forms
Project Development and Management
Miro • Notion • Jira • Confluence • Trello
Programming
Arduino • Processing
MS Office and Google Suite
Word • Powerpoint • Excel
Docs • Slides • Sheets
UX/UI
Adobe XD • Sketch • Figma • InVision
InVision Studio • Webflow • Squarespace
Adobe Suite
Illustrator • Photoshop • Indesign
Premiere Pro • Brackets - HTML/CSS
CRM
Intercom • Hubspot
Analytics
Amplitude • Google Analytics
App Development and Management
Firebase • App Store Connect • Testflight
User Research
Dscout • Typeform • Google Forms
Project Development and Management
Miro • Notion • Jira • Confluence • Trello
Programming
Arduino • Processing
MS Office and Google Suite
Word • Powerpoint • Excel
Docs • Slides • Sheets
Skills/Software Proficiency
UX/UI
Adobe XD • Sketch • Figma • InVision
InVisiontudio • Webflow • Squarespace
Adobe Suite
Illustrator • Photoshop • Indesign
Premiere Pro • Brackets - HTML/CSS
CRM
Intercom • Hubspot
Analytics
Amplitude • Google Analytics
App Development and Management
Firebase • App Store Connect • Testflight
User Research
Dscout • Typeform • Google Forms
Project Development and Management
Miro • Notion • Jira • Confluence • Trello
Programming
Arduino • Processing
MS Office and Google Suite
Word • Powerpoint • Excel
Docs • Slides • Sheets
Languages
Portuguese: Native • English: Fluent • German: Advanced
Portuguese: Native • English: Fluent • German: Advanced
Languages
• Portuguese: Native
• English: Fluent
• German: Advanced
Certificates
2011
PLUS English Course
Cultura Inglesa S/A, Rio de Janeiro, Brazil
First Certificate in English – Cambridge ESOL Level 2 Certificate
Cambridge FCE – level C1
2012
Deutsches Sprachdiplom der Kulturministerkonferenz – Zweite Stufe
German Language Certificate of the Education Ministers Conference (DSD 2 – level C1)
2013
Express Master English Course
Cultura Inglesa S/A, Rio de Janeiro, Brazil
2014
Participation in the 10th Pixel Show São Paulo 2014
São Paulo, Brazil
Manual Rendering Workshop
10th Pixel Show São Paulo 2014, São Paulo, Brazil
2015
Junior Program Intensive English Course
Two-week intensive English course
Language Studies International, San Diego, California, USA
2011
PLUS English Course
Cultura Inglesa S/A, Rio de Janeiro, Brazil
First Certificate in English – Cambridge ESOL Level 2 Certificate
Cambridge FCE – level C1
2012
Deutsches Sprachdiplom der Kulturministerkonferenz
– Zweite Stufe
German Language Certificate of the Education Ministers Conference (DSD 2 – level C1)
2013
Express Master English Course
Cultura Inglesa S/A, Rio de Janeiro, Brazil
2014
Participation in the 10th Pixel Show São Paulo 2014
São Paulo, Brazil
Manual Rendering Workshop
10th Pixel Show São Paulo 2014, São Paulo, Brazil
2015
Junior Program Intensive English Course
Two-week intensive English course
Language Studies International, San Diego, California, USA
Certificates
2011
PLUS English Course
Cultura Inglesa S/A, Rio de Janeiro, Brazil
First Certificate in English – Cambridge ESOL Level 2 Certificate
Cambridge FCE – level C1
2012
Deutsches Sprachdiplom der Kulturministerkonferenz – Zweite Stufe
German Language Certificate of the Education Ministers Conference (DSD 2 – level C1)
2013
Express Master English Course
Cultura Inglesa S/A, Rio de Janeiro, Brazil
2014
Participation in the 10th Pixel Show São Paulo 2014
São Paulo, Brazil
Manual Rendering Workshop
10th Pixel Show São Paulo 2014, São Paulo, Brazil
2015
Junior Program Intensive English Course
Two-week intensive English course
Language Studies International, San Diego, California, USA
